Love My Selfie Competition for JT
Branding / Design / Publishing / Social Media / Web
The Challenge
Develop a strong viral campaign for gbg Magazines Facebook page working in collaboration with JT
The Solution
Mad Co developed the “Love Myselfie” competition encouraging local Facebook users to submit their selfie pic and drive votes via a “Like”.
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The Result
An Astonishing 158 people entered the competition. Facebook likes on the gbg page increased by over 1800 and the total reach of the campaign was in excess of 40,000 people